2019
Practice opens
Timidlly, Inc. opens in 2019 as a private practice of business resolvers — counsel and construction on the same desk, for principals who want the problem gone, not a technology vendor. The mark is timidlly.com.
Milestones
2019.ThenLondon.
The rooms changed. The mandate did not: isolate the recurring failure, install the system, remain until it cannot return.
2022
London desk
A second room on the same standard. Briefs move overnight between New York and London; the work still has to feel inevitable in the morning.
2024
Sectors, one mandate
Space, banking, media, industry, and the private office share a desk so the operating model and the system cannot drift apart. The test is permanence, not a launch email.
2026
Stay until it cannot return
Engagements are scoped to retire a recurring failure. When we leave, the Tuesday hero is unemployed — and the system is still running.